In This Issue.*  Cyprus was the market mover *  Regional manufacturing on the rise *  Euro takes a shot *  Singapore inflationAnd, Now, Today’s Pfennig For Your Thoughts!The dollar regained some ground…Good day…and welcome to Tuesday morning. We spent most of the day here in the Midwest digging ourselves from the weekend’s blanket of snow. We officially saw just over a foot of snow, which is a ton for the St. Louis area, but the overall conditions could be been  a lot worse. The road crews were prepared and the temps were very cooperative, so all in all, it was more of an inconvenience than a catastrophe. I think we can draw the same comparison to the agreement with Cyprus.As I had mentioned yesterday, the small island nation did manage to qualify for its bailout package, but not without certain conditions. Uninsured depositors and senior bondholders could/would face losses with the new banking structure. The initial market response was a lot more tame than I would have guessed as the euro was actually sitting on a small gain early yesterday morning. Market sentiment turned on a dime mid-morning and sent the euro down well over a full cent in a matter of minutes. I was looking at the bailout terms and didn’t see any changes that would cause such a stir, but it didn’t take long for the culprit to float toward the surface.It looks as though comments from Cypriot and European officials were enough to turn the tide. The remark that really threw the markets for a loop initially had suggested the Cyprus bank restructuring plan should be seen as a template for the rest of the eurozone and solving future banking problems. The official went on the say that imposing losses on depositors and bondholders must be a part of the bailout toolkit. The markets interpreted this as becoming the way all future dealings would be handled, so angst began to build rapidly. He later offered some clarification by saying Cyprus is a specific case with exceptional challenges and that adjustment programs are tailor made. In other words, he retracted his use of the word template.Unfortunately, the damage was already done at that point, so his clarifying remarks went in one ear and out the other. We also had another official say that leaving the euro must be considered, but the Cypriot president offered reassurances that the nation will remain in the euro. In any instance, the ECB is needed to keep the system liquid for those banks who have remained solvent. As of this morning, banks in Cyprus have not re-opened and there is no time table as to when that might take place. Analysts are already calling for GDP numbers to take a significant hit this year and into next year as a result of the bailout terms.Moody’s was also critical of the decision as they said the policy makers’ recent decisions will raise the risk of deposit outflows, capital flight, increased bank and sovereign funding costs, and broader financial market dislocation throughout the euro area in the future. I’m sure the Russians weren’t too pleased with the outcome either. Remember, they have an estimated $31 billion on deposit in Cypriot banks so losses on uninsured amounts will probably come to a significant figure. I don’t see much changing the euro selling bias in the near term unless we see the ECB come out and make serious references to the do anything it takes mantra.In the end, these are all knee jerk reactions and time will go a long way in the healing process. The fact that an endorsement of losses was made regarding the measures marks a change, but tough times will facilitate tough decisions. But this action is the first time that senior bondholders in a euro region bank will take losses, which will happen with the wind down of Cyprus Popular Bank. The fragile state of confidence took a major blow and its going to be interesting to see how the ECB will react.I think I’ve given more than enough attention to the whole Cyprus scenario, but that was pretty much all there was to talk about. We didn’t have any significant data reports to speak of globally, so investors didn’t have anything else to occupy their time. Here in the US, we only had the Chicago and Dallas area manufacturing reports to study yesterday. Both reports showed improvements from their last readings, but the Dallas region showed quite a pickup in March as it rose to 7.4 from 2.2. A rise in shipments and new orders were the biggest contributors to the rise.Texas manufacturers now have a more positive outlook than in recent months, but they have still expressed continued concerns about the remaining question marks surrounding policy, such as the sequester, as well as the state of the overall economy. According to the Chicago Fed, economic activity picked up in February and the current indications would point toward that trend continuing into March. As we look at what’s on tap for today, we’ll get some substantial reports to review. Right out of the gate this morning, it’s the February durable goods number.The headline number is expected to have a much better showing than the January result. The experts are calling for an increase of 3.9%, but it will be interesting to see what kind of impact the sequester is going to have on durable goods since government spending is one of the components. This report is very volatile to begin with, but I’m sure more emphasis is going to be placed on the ex aircraft and non-defense figure. I generally like to look at the components of durable goods, so that works for me. We also get a January housing price index that is expected to yield another modest gain.March consumer confidence is set for release right around the mid morning break time and is expected to show a fairly sizable fall. Since housing has dominated the economic data headlines, all eyes will be focused on the February new home sales number. Lastly, we get another regional manufacturing report, only this time in the Richmond area. So, there’s going to be plenty of data to sift through today.I feel like I’ve already covered the currency market by talking about Cyprus, but let’s take a look anyway. As I said in the beginning, the dollar actually began the day in the red, but it didn’t take long at all to turn in the other direction. I’m sure as you gathered, the euro was the worst performing currency as it fell just over 1% and dropped well into the 1.28 handle as the day progressed. Of the major currencies, the losses were mostly confined to the euro and the other European currencies. Except for the euro equivalents of the Danish krone and Swiss franc, the currencies of Norway and Sweden got sucked up into the selling pressures.The sell Europe theme proved too great for both currencies to escape and was no fault of their own. We didn’t see any major economic data that would have justified their nearly 0.50% fall, so traders just sold everything. A Swiss policy maker reiterated the fact that the SNB’s currency cap vis a vis the euro is essential since there is no threat of inflation at all. I think they just wanted to throw that out there just in case traders were wondering given the events in Cyprus. The Brazilian real finished in negative territory but only by a fraction of a percent. It also marked the third day that it traded weaker than 2 per dollar as speculation mounts that the central bank won’t act to strengthen the currency since economic growth forecasts had been lowered. The government seems to be comfortable with inflation at the moment, so they don’t have an incentive to encourage a stronger currency. It appears the Brazilian government is most comfortable with an exchange rate not too far away from 2 in either direction.If we switch gears to those currencies with a gain yesterday, the Singapore dollar took the top prize. We usually don’t see that too often but its 0.35% gain was the most in over two weeks as February inflation rose more than forecast to an eight month high of 4.9%. Singapore uses its exchange rate instead of interest rates to deal with inflation and monetary policy, so higher inflation would point toward the government being comfortable with more currency appreciation.The Japanese yen ended the day in positive territory as fallout from safe haven buying pushed it up nearly 0.25%. The Australian dollar and Canadian dollar both finished with marginal gains, so it wasn’t a total rout in the currency market. We also saw the Mexican peso hit an 18 month high as January economic growth surprised on the upside. The positive report was enough to stave off selling pressures from risk aversion resulting from the Cyprus deal.The precious metals saw volatility for yet another day as silver actually finished the day higher while gold closed above $1,600 but with a $3 loss on the day. As it stands currently, gold is clinging to a slight gain for March and if that holds, it would be the first monthly gain since September. These numbers can change in a heartbeat, but investors have increased their bullish bets by 63% to 70,193 net long contracts, which is the biggest jump since September 2008. Hopefully this marks a change of fate for gold.As I came in this morning, the bleeding has stopped for the euro as its up slightly this morning after an ECB member said they will do everything it can within the terms of its mandate to preserve the euro. It didn’t take long for that card to be placed on the table, but it did the job in terms of calming some fears. We also saw another member say the reorganization for the Cyprus banking system will not serve as a model for other countries in the euro area. A day later and after some of the dust settled, the dollar is marginally weaker this morning, but focus has now shifted toward the US economic data this morning.Then there was this.I saw an interview by Reuters with Olivier Blanchard, the International Monetary Fund’s chief economist, who said that expanding the authority of major central banks could make them too powerful. “If you think now of central banks as having this much larger set of responsibilities and this much larger set of tools, then the issue of central bank independence becomes much more difficult,” Blanchard said. “Do you actually want to give an independent central bank the right to choose loan-to-value ratios without any supervision from the political process? Isn’t this going to lead to a democratic deficit in a way where a central bank becomes too powerful?”To recap.News about the Cyprus bailout agreement dominated all of the financial markets. What began as a muted reaction soon turned in the wrong direction as the euro dropped over 1% and was trading well into the 1.28 handle. Certain account holders and senior bondholders will be faced with losses, which is a departure from how previous bailouts were handled, so investors speculate as to whether this will become the new protocol. Their regional manufacturing reports showed more progress and we’ll see a fair amount of data today. The Singapore dollar was the best performing currency as inflation increased more than expected.Currencies today 3/26/13. American Style: A$ $1.0475, kiwi .8353, C$ $.9801, euro 1.2874, sterling 1.5181, Swiss $1.0545. European Style: rand 9.2489, krone 5.8205, SEK 6.4971, forint 236.62, zloty 3.2411, koruna 20.0153, RUB 30.8633, yen 94.30, sing 1.2411, HKD 7.7595, INR 54.3750, China 6.2715, pesos 12.3336, BRL 2.0128, Dollar Index 82.84, Oil $95.30, 10-year 1.93%, Silver $28.80, Gold $1,598.75, and Platinum $1,570.25.That’s it for today.It turned out to be a very busy day on the trade desk yesterday, so I still have a few things that carried over to finish up before I focus on stuff for today. The local news was making light of the fact that we’re going to have a white Easter since we’ll still have some snow on the ground this weekend. I guess it makes it a little easier to spot those colorful eggs but it might also raise some questions about the bunny’s footprints in the snow. For me, it doesn’t get any better than Reese’s peanut butter eggs. I can eat them by the handful, so it takes a good deal of will power on my part. On that note, that’s it for today. Until tomorrow, Have a Great Day!Mike Meyer Assistant Vice President EverBank World Markets 1-800-926-4922 1-314-647-3837 read more

What’s likely to pay off the most in 2014? That’s the question Kitco News has been asking notable investors, including legendary contrarian speculator Doug Casey. Discover how Doug would allocate $10,000 in the markets for 2014, and compare it to how other experts have answered the question for this highly interesting interview series. With increasing political interference in the financial sphere and ramped-up money printing worldwide, all investors have become speculators today… whether they want to be or not. That’s why it’s even more important today than ever to recognize that trend, and to “make the trend your friend,” as Doug is fond of saying. Get started on that course today… with the next best thing to having Doug Casey at your side. read more

America’s “Shadow President”—and how he’s getting rich(er) [not who you might think] Billionaire Peter Thiel has been spotted in Trump’s “NY White House” and has even been called the “Shadow President” for the influence he wields. He is a heavy backer of a new type of currency that’s already making some people very rich. This has been an opportunity for the average guy to generate “small fortunes,” writes The Economist. $24,955,415,087 have left traditional currencies and gone into this new type of currency. We’ve spoken with dozens of insiders about this phenomenon… including the world’s top investor in this space and members of the “Fed.” Click here for the full story. Recommended Link — Justin: I totally agree, Doug. I’ve also noticed that these people don’t really want equality for all. They want equality for some. It’s incredibly hypocritical. Doug: It’s actually all about envy. Envy is a vice—it’s different from jealousy, another vice. Jealousy is a vice that says, “You have something, I want it, I’ll take it away from you.” Envy is even worse. It says, “You have something that I want, I can’t get it, so I’ll destroy it, so you can’t have it either.” These people aren’t just misguided. They’re mentally ill. They’re actually evil. But they’re not just taken seriously, they’re treated with respect. And they’re endemic to society at this point. This is cause for great pessimism. Justin: It’s certainly not the only reason to be pessimistic, either. But that’s it for today. Thank you for taking the time to speak with me. Doug: You’re welcome. Justin’s note: Doug and his team just released a new video presentation that explains a unique way to get paid every month on autopilot. Thanks to a brand-new initiative started by the US government, you can potentially earn an extra $10,000 to $40,000 over the next three years. If you’re interested, you can watch it right here. But it’s actually gone beyond that. It’s become fashionable now to hate white males in particular. They say that women, blacks, Muslims—pick a group, any group except for white males—are all discriminated against. I would say, in the first place, there’s absolutely nothing wrong with discrimination in itself. Discrimination can be rational. Discrimination can be intelligent. It’s often necessary. It’s a matter of what you’re basing your discrimination on. You have to discriminate between things that will help you and things that will hurt you. And that can include other groups or even other people. It’s a genetic trait to be more favorably inclined towards people like yourself. Tribes usually identify themselves as “the people”, and everybody else is “other”, a potential enemy. It makes sense to recognize facts of reality. Different ethnic and religious groups have different beliefs, customs, and ethics. Until you can get to know them as individuals it makes sense to generalize. Recommended Link Forget the stock market – here’s where the big winners are Less than 1% of investors have probably heard of this tiny market. But over 100 of these investments returned triple digits in 2016. They’ve delivered historical gains over 413%, 930%, and even a rare 1,927%. You won’t find these plays on the New York Stock Exchange. But you can get in on the action from your home computer in a matter of minutes, and we guarantee that you’ll have the chance to make 1,000% total gains. Get more details here. Justin’s note: It was the worst article I’ve ever read. The piece was titled “Could It Be Time To Deny White Men The Franchise?” In it, the author argued why white men should no longer be allowed to vote. As soon as I finished reading the article, I sent it to Casey Research founder Doug Casey. He replied: “Fascinating. At first, it seemed like a comedy piece. But it’s clear she’s serious.” A few days later, Doug and I chatted about the article. Below is a transcript of our conversation. We hope you enjoy it. (The Huffington Post has since pulled the original article down claiming that the author “cannot be traced and appears not to exist.” Luckily, we were able to track down the original article. You can read it here.) Justin: Doug what did you think of that Huffington Post article I sent you? Doug: I read the article when it was still up, and it was absolutely incredible. That’s not just a figure of speech. I mean it beggared belief. I urge everyone reading this to hit the link. These people don’t seem to realize that they’re actually parodies of themselves. I mean, they’re always talking about racism and xenophobia and sexism and ageism and the like. They don’t look at people as individuals, they look at people as members of classes. That’s why it’s called “identity politics”—you don’t identify as an individual, but as a member of a group or a class. And, of course, their philosophical background is cultural Marxism. Because, you know, one of the central points of Marxism is that people are all members of classes. — But it goes deeper than that with this insane article. What these people really hate is Western Civilization and everything it represents. The question is: Why do these people think it’s virtuous to discriminate against white males? White males are largely responsible for Western Civilization. Which is shorthand for things like individualism, free markets, free thought, science, literature, industry, and about everything that’s allowed mankind to rise out of the muck and look to conquer the planets. That’s what this article really hates. So, it’s fascinating not so much that somebody wrote an article as stupid as that. But that a large outlet like Huffington would actually publish it. It’s a sign of how degraded things are. I’d say the author suffers from a serious psychological aberration. The editor who posted it is clearly a graduate of some PC US university, probably a major in Gender Studies. It’s too bad that they took it down because it should be put on display, as a warning. Unless they repost it in The Onion. read more

News and Trends Dan Bova By now, you have surely seen the Oscar night Best Picture mess up witnessed live by over 32 million people. To quickly recap, presenters Warren Beatty and Faye Dunaway anointed La La Land winner, and then a few seconds later, a guy wearing headphones ran out on stage, yoinked the statues out of everyone’s hands mid-acceptance speech and gave them to the rightful winners, the producers of Moonlight. Whoops!And by now, you’ve surely learned that the cause of the envelope switcheroo was not Bonnie and Clyde, but rather two employees of accounting firm PricewaterhouseCoopers, Brian Cullinan and Martha Ruiz, who dropped the ball on handing out the correct winning card. While they kept their day jobs, they’ve been tagged with a lifetime ban from working Oscar night, and according to TMZ, have required bodyguards to stave off death threats posted on social media.Related: Watch Incredible Oscars Ending ‘Best Picture’ Mess UpDeath threats? Come on people, a bit much, isn’t it? Sure, they made a mistake and with mistakes come consequences, but who among us hasn’t gotten an A+ in F-ing up at least once in our lives? A few years back, I had a “wrong envelope” moment, and unlike the envelope hand-er out-ers, my screw up could have come with a hefty dentist bill, or worse. Let me explain.I wrote about this previously but thought the story was worth repeating. Our son Henry was in 3rd grade, and in the middle of the afternoon on a seemingly mundane day, my wife Lisa got a call from the school principal. “Henry is okay,” she assured Lisa (which is never really all that assuring), “but we had an incident.” She went on to explain this “incident” occurred at lunch and they were “investigating.” While Henry was eating his snack bag of grated mozzarella cheese (yes, a bag of grated mozzarella cheese as a snack is weird, but that’s not the weird part) he found a couple of tiny metal screws mixed in with his munchies. The principal explained that they were questioning the students to find out what awful person would have done such a thing.Related: Biggest Social Media Fails of 2017Lisa called me, told me the story, and like some movie where the hero cop has all these flashbacks and realizes that he actually murdered all of those people, my brain instantly snapped everything together. The night before, I took the air conditioner out of our dining room window, put the screws in a baggie and left the baggie on the counter. That morning, Lisa was cleaning and—missing the fact that it had screws in it—put the seemingly empty baggie back in the baggie box. Minutes later, while making Henry’s lunch, I took the very same baggie out if the box, also missing the fact that it had screws in it, filled it with shredded cheese and sent him off to school. So in summation, I was the awful person who would put screws in a child’s lunch. Imagine how fun it was explaining all of that to the principal on a follow-up call…The good news is that the kids in the interrogation room were released, my son didn’t actually swallow any hardware, and, shockingly, we were somehow still allowed to have parental rights to our children.So all that is to say, mistakes happen despite our best efforts. So keep your heads up, people who were banned from the Oscars. It might not seem possible now, but one day this will all be forgotten. And look at the bright side, think of all the money you’ll save on dresses and tux rentals next year!Related: 5 Reasons Your Employees Shouldn’t Fear Making Mistakes  Editorial Director Apply Now » Add to Queue We’ve all had a “wrong envelope” moment. Here’s mine. –shares Entrepreneur Staff 4 min read Next Article In Defense of Royally Screwing Up 2019 Entrepreneur 360 List The only list that measures privately-held company performance across multiple dimensions—not just revenue. March 2, 2017 Image credit: Kevin Winter | Getty Images read more

How Humans Relate to Social Media –shares Graham Young Guest Writer 2019 Entrepreneur 360 List Social Media Too many people are disconnecting from reality. Apply Now » Image credit: wundervisuals | Getty Images Next Article The only list that measures privately-held company performance across multiple dimensions—not just revenue. Add to Queue Opinions expressed by Entrepreneur contributors are their own. Simon Sinek, in his now famous interview — along with many others — have discussed the dopamine distraction that is linked with technology. One big contributor to this is the fact that our brain is stimulated by novelty. Every time we learn something new, dopamine — the feel good neurotransmitter — is released. This means every time we see a new post, notification or email, we’re learning new information which gives us a small kick of dopamine.On top of that, one study reported that talking about oneself on social media is intrinsically rewarding and activates a pleasure sensation in the brain usually associated with food, money and sex. To make matters worse, dopamine also gets released when we accomplish small tasks. So, every email we send or message we respond to is giving us a shot of some more feel good chemicals.When you look at it this way, social media sounds pretty damn exciting. And to an extent, none of this is inherently bad for us. As Sinek says, “there is nothing wrong with social media, it’s the imbalance.”Related: Why Digital Detox is a Good Idea For EntrepreneursAn unreal reality.The challenge is that this sucks us into an unreal reality. It’s no one’s fault that we all enjoy sharing positive things about ourselves on social media rather than negative things. The difficulty comes into play when we are only exposed to all the amazing things people are doing. “The reason why we struggle with insecurity is because we compare our behind the scenes with everyone else’s highlight reel,” says Steven Furtick, founder and lead pastor of Elevation Church. Comparing perfection.Our brain is naturally wired to protect us, so it is constantly on the lookout for any threats in our environment. One way it does this is by comparing us to that of everyone else — to see where we measure up in the world. If that person has a better job, relationship or life than you, it can create instant internal reflection and make you question what you are not doing right or what you need to do more of.The human brain also learns from repetition, the words you say to yourself and how those words make you feel. So if you are going on social media and subconsciously comparing yourself to this unreal reality of perfection, it’s going to potentially make you feel less of yourself. And when you repeat this many times each day, you’re ultimately training this lower way of thinking and feeling into your mind.  Real connection.One Harvard study, that spanned over 75 years, focused on what makes people happy, and the result was one simple thing. The strength of the relationships in their lives. “Close relationships, more than money or fame, are what keep people happy throughout their lives,” writes Liz Mineo, Harvard staff writer.What is concerning is that other studies are finding that loneliness is on the rise today, especially among young people. How is it that more people today feel lonelier than ever before, yet we are supposedly more “connected” at the same time? With all the messages and notifications we receive, it may feel like we’re connecting and interacting with so many people; but to what level? Is it actually establishing close relationships or just surface ones?The real question should be, how many social media interactions, likes, comments and messages equate to the connection we get from being in the presence of one person? Because often times, when you eventually do physically meet or hang out with people you’ve been connecting with online, you find out they aren’t as perfect as you once thought. They do have flaws, insecurities and challenges, and you realize that they’re like everyone else. You also realize you’re not alone in whatever you may be going through in your life or business.  Related: Why Everyone and Everything on Social Media Is FakeUsing the online world for good.Every single one of us craves the feeling of being part of something bigger than ourselves. Being part of a group — or “tribe” back in our caveman days — gives us that inherent need and sense of belonging, which makes sense considering tribal culture was necessary for survival back then.In Galya Westler’s TEDx talk, she shares how her brother Roy suffered from brain cancer and was in need of $10,000 a month to pay for a new treatment. They didn’t know what to do, so they created an online campaign. It unexpectedly raised more than $350K in one month. Often these campaigns explode because you have a group of people that share the same interest and are brought together for a good cause; with many of them having a previous face-to-face connection with the person they are raising money for.Westler was then inspired to connect this concept to help solve the issue of loneliness and the data privacy issues we experience online. Her approach was done through her company, PlazusTribes, by building a blockchain tool for large groups (tribes) that share a similar interest. As people naturally chat within their tribes, they earn rewards and have the power to control how the data they share with one another is disclosed to advertisers, enabling them to collectively monetize their data themselves.How can we combat the challenges of social media?Understanding what is going on inside our brain while we use social media and being aware of this need to belong is an important component. We can’t control what we don’t understand.It’s also critical, especially as an entrepreneur, to not become isolated in your work and disconnected from people around you.As people age and their interests change, they often grow in different directions than some of their old friends. Don’t let this be an excuse to isolate yourself. Make it a priority to find your tribe, whether it be an online Facebook group with similar interests or friends you see on a regular basis in person.We also must understand the importance of real world, in person connection and be reminded that what we see online is not reality. We can’t get down when we catch ourselves comparing our life to that of everyone else. The only way to do this is by being in the presence of someone — to see them for who they truly are and see what they are going through in their business versus what we see online.However, the other challenge about getting older and busier is the difficulty to stay in touch with people. How many times do you bump into someone and wish you were making more of an effort to see that person?Related: How These 5 Strategies Help Me Make — and Keep — Connections That Grow My BusinessThere is one simple, powerful way to combat this and build a brand new habit. Pull out a sheet of paper and write out the most important people in your life. You might title one area “family,” another “close friends” and another “influential business contacts.” Then simply keep this on your desk, review it each week and choose a few people to reach out to and make plans with. Not only will you build stronger relationships, you will feel more in control of your life. In an online world where many people are feeling lonelier than ever, one cure is authentic, aligned and consistent connection. Keynote Speaker November 27, 2018 7 min read read more

“As the largest and most robust mobile measurement platform on the globe we are excited to integrate the AppsFlyer platform with Digital Turbine’s SingleTap Installs solution,” said Ben Roodman, Director of Partnerships at AppsFlyer. “We have already seen early success with a number of our application partners and are excited to expand SingleTap across many more apps.”“Improving the customer experience and more accurate attribution have always been the key values of Branch’s platform,” said Eric Stein, EVP and GM of Partnerships at Branch. “Our app partners can now receive even more value through frictionless app installs powered by Digital Turbine’s SingleTap solution, driving their users from an ad directly to the right page of their app without going through the standard download process. Simply put, the power of SingleTap combined with the power of Branch is driving the world’s best app experiences.”Marketing Technology News: Tetra TV Launches Transparent Advertising Network for Connected TV“We are extremely excited to work with AppsFlyer, Branch, Kochava, and Singular to deliver a better and simplified end-user experience. SingleTap delivers improved conversions for advertisers and creates new revenue streams for our Operator and OEM partners,” said Bill Stone, CEO of Digital Turbine. “Our vision to expand Single-Tap capabilities for any application a consumer wants to download, on any Android device, anywhere on the planet, is being accelerated through these strategic partnerships.”Marketing Technology News: PushSend Launches All-in-One Marketing Platform That Brings Enterprise Capabilities to SMBs Digital Turbine Partners with Leading Attribution and Analytics Companies PRNewswireMay 3, 2019, 4:40 pmMay 3, 2019 Partnerships Cover 85% of Top Global Mobile Applications to Accelerate Scaling SingleTap CapabilitiesDigital Turbine, Inc., the #1 mobile platform connecting operators and OEMs with mobile advertisers, announced it is partnering with leading attribution and analytics companies to accelerate the expansion of SingleTap capabilities by leveraging the scale of existing integrations with application providers. Partners including AppsFlyer, Branch, Kochava, and Singular represent approximately 85% of the top global applications market.Digital Turbine’s SingleTap solution streamlines the app install process by enabling app delivery from any mobile ad in just one tap. SingleTap is currently enabled on more than 150M Android devices globally, including nearly 50% of all Android smartphones in the US SingleTap to date is delivering up to 200% lift in click-to-install conversion rates for advertisers and application providers.Marketing Technology News: Spot.IM Raises $25 Million in Series D Funding Android smartphonesAppsFlyerBill StoneDigital TurbineMarketing TechnologyNewsSingleTap Previous ArticleSocial Market Analytics Partners with RCM-X for Sentiment-Driven Advanced Algo TradingNext ArticleCustomer Experience Management Leader Medallia names Gavin Selkirk as Vice President of APAC read more

Podcast Ad Market Forecasted to Surpass $1 Billion By 2021In 2018, marketers spent $479 million to advertise on podcasts in the US, an uptick of 53 percent from $314 million in 2017, according to the latest IAB/PwC Podcast Advertising Revenue Study. The report, conducted by IAB and PwC US, forecasts that US podcast marketplace revenues will double by 2021, surging to over $1 billion. Self-reported revenues by leading podcast companies show a similar trajectory, reaching $345 million, a rise of 34 percent over $257 million in 2017.“Podcast storytelling is deeply engaging and provides marketers with a brand safe environment that enhances the appeal to advertisers. IAB has been a strong supporter of the podcast marketplace, and we look forward to spotlighting the medium’s latest at this fall’s IAB Podcast Upfront.”Direct-to-consumer Retailers and Financial Services spent more on podcast advertising than other industry categories. Overall, five business categories represented nearly three-quarters of all advertising revenue captured:Direct-to-Consumer Retailers (22%)Financial Services (21%)Business-to-Business (14%)Arts and Entertainment (10%)Telecommunications (7%)Marketing Technology News: Credorax Launches Smart 3D Secure Solution in Partnership With NetceteraHost-read ads continued to be the preferred ad type, constituting nearly two-thirds of all podcast advertising. Direct response campaigns were still the most popular ad type, but are decreasing in popularity, as brand awareness and branded content ad types rose in use. Cost-per-thousand was by far the most dominant pricing method.“Today’s technology has created an audio-first environment where audio is the preferred interaction—and consumers have put podcasts front-and-center,” said Anna Bager, Executive Vice President, Industry Initiatives, IAB. “Podcast storytelling is deeply engaging and provides marketers with a brand safe environment that enhances the appeal to advertisers. IAB has been a strong supporter of the podcast marketplace, and we look forward to spotlighting the medium’s latest at this fall’s IAB Podcast Upfront.”Marketing Technology News: Etsy Names Ryan Scott Chief Marketing Officer“The steady climb in revenues for the podcast ad market underscores the value of the platform’s flexibility and reach,” said David Silverman, a Partner at PwC US. “Consumers are listening to podcasts wherever and whenever—from their morning workout to their evening commute—making it appealing to brands that want to reach today’s audiences.”ABC Radio, Adswizz, AudioBoom, Authentic, ESPN, Gimlet, iHeartMedia, Market Enginuity, National Public Media, Megaphone LLC, Podcast One, Inc., PMM, Inc., Rawvoice, Stitcher, WarnerMedia, Westwood One, and Wondery sponsored the IAB/PwC Podcast Advertising Revenue Study.Marketing Technology News: Credorax Launches Smart 3D Secure Solution in Partnership With Netcetera US Podcast Ad Revenues Hit Historic $479 Million in 2018, an Increase of 53% over Prior Year, According to IAB & PwC Research PRNewswireJune 4, 2019, 2:40 pmJune 4, 2019 Arts and Entertainmentbusiness-to-businessIABMarketing TechnologyNewsPodcast Advertising RevenuePWC Previous ArticleBox Maintains Aggressive Revenue Growth in Q1; Reveals Loyal Customers Continue to Drive SalesNext ArticleE2open Announces Acquisition of Averetek read more

Reviewed by Kate Anderton, B.Sc. (Editor)Dec 2 2018The University of Alicante has joined the European project DeMoPhaC (Development of a model for nurses’ role in interprofessional pharmaceutical care)to establish a common framework for nursing professionals in interprofessional pharmaceutical care. A preliminary study on 3,300 European nurses, doctors and pharmacists found that greater involvement of nursing professionals in pharmaceutical care would have a positive impact.”Health science professionals and students from 14 European countries will analyze the ideal features of pharmaceutical care as well as nurses’ role, with medication prescription as one of the strategic aspects,” UA Faculty of Health Sciences lecturer Manuel Lillo explains.DeMoPhaC partners state that greater transparency, recognition of nurses, joint good practice plans and standardized studies would have a major impact on European society. It is worthy to note, the UA lecturer adds, that in countries such as the UK, Australia or the United States the role of prescribing nurse has successfully existed for years.Related StoriesComplement system shown to remove dead cells in retinitis pigmentosa, contradicting previous researchNursing home care prices rise faster than other medical care and consumer pricesOlympus Europe and Cytosurge join hands to accelerate drug development, single cell researchIn Spain, after years of controversy, nurses can prescribe medications from 23 October 2018, as set out in the Royal Decree on Nursing Prescription published in the Official Journal of the Spanish Government (BOE), which allows nursing professionals to prescribe and authorize the dispensation of certain medications, such as vaccines.StagesThe goal of this European Commission-funded Erasmus+ project is to explore the point of view of all healthcare professionals involved in medication handling. It consists mainly of a qualitative study per participating country including opinions and overviews by experts from each profession. Afterwards, all information will be shared to establish a Europe-wide action plan to standardize the required and existing level of knowledge on pharmacotherapy, adapted to the day-to-day reality in the field.In addition to the evaluation on nursing prescription, a guide will be designed to assess nursing students’ training and skills. All in all, the objective is to strengthen an international network of pharmaceutical care in nursing and cooperate in education, research, practices and policies.PartnersLed by the University of Antwerp, DeMoPhaC partners include the Sigma Theta Tau International Honor Society of Nursing (STTI), the European Academy of Nursing Science (EANS), the European Federation of Nurse Educators (FINE) and several universities.The University of Alicante’s working team, led by lecturer Manuel Lillo, includes three students from the Faculty of Health Sciences: PhD candidate Jorge Riquelme, Master’s degree student Alfred Pérez, and Nursing undergraduate Adrián Marco.”This project, which will finish in 2021, bolsters scientific evidence consolidating and strengthening nurses’ work at national and European level. DeMoPhaC will offer new development and research lines for continuous improvement based on the needs of today’s population,” Lillo concludes.Source: http://ruvid.org/ri-world/experts-and-students-from-14-european-countries-analyse-nurses-role-in-prescription-and-dispensation-of-medications/ ​ read more

New approach can help authorities respond more quickly to airborne radiological threats More information: Ryan O’Mara et al, Dose Deposition Profiles in Untreated Brick Material, Health Physics (2018). DOI: 10.1097/HP.0000000000000843 Researchers from North Carolina State University have demonstrated a technique that can determine whether bricks – the common building material – have ever been near a radiological source, and identify the specific type of source, such as high enriched uranium or plutonium. The technique is possible when there are no chemical residues left behind, and has security and nuclear nonproliferation applications. Robert Hayes, an associate professor of nuclear engineering at NC State and co-author of a paper on this work, previously used simulations to demonstrate the concept that building materials could be used to characterize nuclear material – even after it was no longer there.But the NC State team has now validated that the technique works for characterizing transuranic radioactive materials, and fine-tuned the technique so that it can be done in days instead of weeks.”The technique laid out in our paper can take brick samples the size of a thimble and use them to identify whether a radiological source was plutonium, uranium, and so on, even if the source has been removed,” says Ryan O’Mara, a Ph.D. student at NC State and first author of the paper.”That has clear nonproliferation applications. For example, if a facility says that it has not been making high-enriched uranium – the kind used in weapons – you could take a sample from the building itself and determine whether there had been high-enriched uranium on site.”Researchers envision a variety of future applications as well.The researchers think the technique may also be used to determine whether nuclear facilities are shipping out as many spent “low burnup” fuel rods as they say they are. This is significant because some facilities have secretly diverted a percentage of their low burnup fuel rods for use as feedstock that can be used to create weapons-grade plutonium.”We’re submitting proposals to support that work, as well as work that could help us better assess public exposure in the event of a radiological incident – which would have real value in the context of emergency response,” Hayes says. “And we are already working to demonstrate that we can use the technique as a three-dimensional ‘gamma camera,’ giving us the ability to capture the dimensions of the source or sources.” Provided by North Carolina State University Explore further This document is subject to copyright. Apart from any fair dealing for the purpose of private study or research, no part may be reproduced without the written permission. The content is provided for information purposes only. Citation: Common bricks can be used to detect past presence of uranium, plutonium (2018, March 1) retrieved 18 July 2019 from https://phys.org/news/2018-03-common-bricks-presence-uranium-plutonium.html read more

This document is subject to copyright. Apart from any fair dealing for the purpose of private study or research, no part may be reproduced without the written permission. The content is provided for information purposes only. Citation: Europe’s clocks ‘back on time’ after electricity grid fixed (Update) (2018, April 3) retrieved 18 July 2019 from https://phys.org/news/2018-04-european-grid-lag-clocks.html The power operators association ENTSO-E said in early March the row had affected the grid’s electric frequency since mid-January and caused clocks for radio alarms, ovens and heating systems to run several minutes late.”The Continental Europe transmission system operators carried out a collective compensation programme to restore the situation back to normal,” Brussels-based ENTSO-E said Tuesday in a statement.”The digital clocks geared by electric frequency are now back on time,” it added.ENTSO-E said it will “continue to support all parties” in a bid to achieve a lasting end to the energy dispute between Serbia and Kosovo.Serbia’s electrical power grid company EMS AD, tasked with balancing the Kosovo grid, blamed the missing power on Kosovo withdrawing without permission “uncontracted” energy from the synchronised European grid.Kosovo operator KOSTT complained of an “imbalance in the system” when it supplied electricity at a loss to minority Serbs in northern Kosovo who refuse to recognise the ethnic Albanian authorities.Serbia has refused to recognise its former breakaway province since it declared independence in 2008 and tries to block its attempt to join UN and various international organisations, including ENTSO-E. Both are seeking to join the European Union. Europe’s digital clocks are “back on time” after its power operators compensated for a shortfall in the continent’s electricity grid because of a row between Serbia and Kosovo, the operators said Tuesday. The power operators association ENTSO-E said in early March a row between Serbia and Kosovo had affected the grid’s electric frequency since mid-January and caused clocks for radio alarms, ovens and heating systems to run several minutes late © 2018 AFP European clocks slowed by lag in continent’s power grid Explore further read more

US tariffs threat a headache for foreign automakers Explore further © 2018 AFP At the end of the Group of Seven summit, Trump renewed his threat to impose tariffs on cars imported into the United States by manufacturers accused of unfairly taking market share from American carmakers.But this decision—part of Trump’s “America First” efforts to redress trade imbalances—may be counterproductive because not only do most of the targeted manufacturers have factories in the US, but American carmakers are among the largest importers of vehicles from Canada and Mexico.The move would also come at a time when China—the world’s largest car market—is moving in the opposite direction, lowering taxes on imported vehicles from 25 to 15 percent.”The Honda Accord is not a threat to our national security,” tweeted Jeb Hensarling, the Republican head of the House Finance Committee.”However, taxing it with trade tariffs is a threat to the economic security of millions of hardworking American families,” he wrote.The Trade Partnership Worldwide consultancy estimates that additional taxes of 25 percent would create 92,000 industrial jobs in the US but would result in the destruction of 250,000 jobs in the larger economy.About one million jobs are currently tied to the auto industry, up from 660,000 in 2010, according to the US Bureau of Labor Statistics.More imports than exportsTrump’s statement about the imbalance between imported and exported vehicles in the United States is supported by statistics.In 2017, the United States imported 8.27 million vehicles valued at $192 billion and exported 1.98 million at a value of $57 billion, according to the Commerce Department.But in general, the US imports less-expensive cars and exports high-end vehicles. For example, more than 70 percent of the 371,316 vehicles produced by BMW’s South Carolina plant were destined for export.”European automakers not only export vehicles into the US, but many of them also have a major manufacturing footprint there, thereby creating hundreds of thousands of direct and indirect jobs,” the European Automobile Manufacturers’ Association (ACEA) said.”A large part of their US production is exported to third countries, including the European Union,” it said.”In America, Toyota has 10 plants, 136,000 employees and 1,500 dealers that contribute to their local economies. Tariffs on auto imports could hurt American jobs & raise consumer costs,” the Japanese manufacturer said.NAFTA-related move?Kristin Dziczek of the Center for Automotive Research in Michigan notes that Detroit’s “Big Three” (GM, Ford and Fiat Chrysler) could also be affected by tariffs because the cars they import represent around 14.5 percent of all cars sold in the US last year.Prior to being sold in the US, these cars are mainly produced in Canada and Mexico, the other two members of the North American Free Trade Agreement (NAFTA), which account for half of imports (4.27 million) and of exports (1.07 million). They are trailed by Japan (21 percent of imports), Germany (11 percent) and South Korea (eight percent).”We don’t compete regionally; we sell regionally but we compete globally,” said Joe Hinrichs, executive vice president at Ford. “The ramifications, unintended or intended, of changes to policies and practices, could be significant.”The threat of tariffs on cars imported from Canada could also be a stick meant to force Ottawa’s hand in the renegotiation of NAFTA, some experts say.”We believe much of this investigation (of the need for tariffs) is squarely focused on developing a final NAFTA agreement,” said Ed Mills, an analyst at Raymond James.”Country-of-origin rules, especially for automobiles, has been a key sticking point in the talks.” This document is subject to copyright. Apart from any fair dealing for the purpose of private study or research, no part may be reproduced without the written permission. The content is provided for information purposes only. US President Donald Trump’s threat to tax imported cars in the name of national security risks weakening domestic manufacturers, but could accelerate the renegotiation of the North American Free Trade Agreement. Citation: US tariffs on car imports are a double-edged sword (2018, June 11) retrieved 18 July 2019 from https://phys.org/news/2018-06-tariffs-car-imports-double-edged-sword.html Threatened US tariffs on imported vehicles pose a risk to domestic as well as foreign manufacturers read more